project.adsCampaigns you can measure, not guess
Digital marketing: Google Ads, Meta ads and SEO
A great website with no visitors brings no enquiries. With digital marketing we bring the right people to your site: those searching Google for exactly what you offer, and those interested in your offer on Facebook and Instagram.
Every campaign starts with a clear goal and tracking, so at any moment you know how much you spent, what brought calls and enquiries, and where it pays to invest more.
What we do
Google Ads
Search, Maps and YouTube campaigns for the keywords your customers actually type. We write the ads, set budgets and keep optimising so the cost per enquiry goes down.
Meta ads (Facebook and Instagram)
Campaigns targeted by location, interests and behaviour, with visuals and video that stop the scroll. We track results and switch off what doesn't work.
SEO
Technical SEO, keyword research, title and content optimisation, local SEO and your Google Business Profile, so customers find you without paid ads too.
Analytics and reports
We set up Google Analytics, conversion and call tracking, and send clear reports without jargon: what was done, what worked and what's next.
Social media
Content plans, visuals, short video and profile management, aligned with your campaigns and brand identity.
Need something else?
Describe your project in a few words and we'll suggest a solution and a timeline. We reply within one working day.
Request a quote
Why heweb
Measured, not guessed
Every click, call and enquiry is tracked, so decisions are based on numbers, not feelings.
Ads and website from one team
The same team builds the site and runs the ads, so the ad and the page it leads to speak the same language and convert better.
Local and foreign markets
We tailor campaigns to Bosnia and the region, and to foreign markets when you sell into the EU.
How we work
Analysis
We review your site, competitors and keywords, then set goals and a budget.
Setup
We set up conversion tracking and create the campaigns, ads and visuals.
Optimisation
We track results, test ads and move budget to what brings enquiries.
Reporting
You get regular results and a proposal for the next steps.
Frequently asked questions
What budget do I need for Google or Meta ads?
It depends on the market, the competition and the goal. You can start with a smaller monthly budget and increase it once results show. We recommend a budget after the analysis.
How quickly does SEO work?
SEO is long-term work. First improvements usually show after a few weeks to a couple of months, depending on competition and the state of the site. Ads bring visits immediately, so we often combine them.
Should I invest in ads or in SEO?
Ads bring visits right away, for as long as they run. SEO builds a steady flow of visits without paying per click. A combination usually works best.
Can you run ads for a website you didn't build?
Yes. We first review the site and tracking, and if something holds results back, we suggest changes.
What is local SEO?
Optimisation for location-based searches, such as a service in your town. It includes your Google Business Profile, reviews and local details on your site.
Other services
- .webWeb design and developmentCustom websites, online stores and web applications that turn visits into enquiries.
- .psdGraphic designA logo, identity and visuals people recognise you by.
- .mp4Video and dronePromo videos and aerial footage that stop the scroll.
- .aiAI solutionsChatbots and automation that save hours of work every week.
Send a brief
Tick what you need and add a few words. The brief goes straight to the team and you hear back within one working day.